The ABC of Selling seminars are designed to help your business defy the economic downturn.

As part of the Boosting Business Initiative, Invest NI is holding a series of seminars aimed at helping your business defy the economic downturn. Each workshop will provide clear, succinct advice on key areas with a range of practical steps you can take to:

  • Improve your selling skills
  • Increase sales
  • Closing a deal
  • Manage your sales force
  • Creating an effective sales strategy

Please note, breakfast will be served at registration.


Programme – Tuesday 17 April


08:30 AM – Breakfast served and registration

09:00 AM – Welcome and introduction

09:15 AM – Workshops

12:15 PM – Lunch and networking

1:00 PM – Event close




Derry City Council
98 Strand Road
County Londonderry
BT48 7NN

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Car parking is available along Queen’s Quay and in the Quayside Shopping Centre car park.  Other locations can be found by visiting the Derry City Council website

Places are limited so please register early to secure your place at this event. If you have any difficulty registering, or require further information, please contact a member of our events team on 028 9043 4320.


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